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Strengthen your organization’s offerings and become your customers’ “go to” resource in their quest for timely, helpful medication information by providing them with high quality, real-time drug information and medication management tools to assist them in better personal healthcare management. Gold Standard licenses an array of easy-to-use MedCounselor patient education integration solutions, providing you with the opportunity to enhance your customer website, kiosk, disease management software, or other medical applications.
Your customers can read and learn about medications, identify unknown pills, and check for drug interactions – as your organization provides them with the means to find quality and authoritative healthcare information about the medications, nutritional and herbal products they and/or family members are taking, while helping them to avoid the risk of medication errors, increase compliance, and follow a safe medication regimen. You’ll provide your customers with a valuable service – they’ll love you for it, and they’ll come back again and again.
MedCounselor Consumer
Drug Information
Enhance your offerings with critical consumer drug information to educate your customers
- Covers all commonly prescribed U.S. prescription drugs, plus hard-to-find information on alternative medications, like herbals, vitamins, and OTC products
- Available in both English and Spanish
- Contains dosage-form-specific information
- Updated continuously in “real-time” to provide information on newly released drug products
- Written at a 6th to 8th grade reading level for easy comprehension
- Thoroughly explains important “need to know” medication issues, such as:
- What the medication is used for
- What their healthcare professional should know before the medication is taken
- How the medication should be taken
- What should be done if they miss a dose
- What other medications can interact
- What side effects they may notice
- What to watch for
- How to store their medication
- Offers unique, full-color drug photos to assist in medication matching
- Gold Standard’s MedCounselor consumer drug information complies with all national standards for Consumer Medication Information (CMI), including Keystone and FDA Guidance, and continues to meet compliance with OBRA of 1990
MedCounselor Drug Interaction Alert
Enhance medication knowledge and help to reduce costly medication errors
- Contains tens-of-thousands of unique drug interactions, covering interactions between Rx, OTC, herbal, and nutritional products
- Provides hard-to-find interaction information on herbal supplements, vitamins, over-the-counter products, and nutritional products
- Checks therapeutic ingredients of multivitamins and nutritional products when running a drug interaction alert
- Screens for interactions with lifestyle factors such as caffeine, food, tobacco, alcohol and
grapefruit juice
- Explains interactions in easy-to-understand language
- Includes severity rankings to help customers understand interactions and the steps that
should be taken
MedCounselor Drug IDentifier
Empower your customers with a valuable health information tool
- Easily and quickly assists in the identification of unknown tablets and capsules – that red, round pill in the medicine cabinet, those medications that have become separated from their packaging
- Search by marking/imprint, shape and color
- Results include product descriptions, as well as full-color drug images to assist in identification – ensure that the right drug is being taken to treat the right medical condition
Health Ink & Vitality for Patient Disease and Wellness Education
Heighten your customers’ understanding of their medical condition(s) for better personal health management and cost-savings
Gold Standard has partnered with Health Ink & Vitality to deliver an unmatched collection of health content, award-winning Web design and range of delivery options to create a health information solution that is unique to your objectives. Choose from a vast suite of online turnkey solutions or let us create a custom solution that can be syndicated to you. Together, our offerings provide complete patient/consumer education covering medical conditions, diagnoses, treatments, medications, and health/wellness topics.
Deliver Your Message Your Way, With Total Flexibility and Ease
We provide the highest quality evidence-based health content available, all of which is exclusively branded to position you as a partner in health of those you serve. Seamlessly integrate your content with ours and deliver your unique messages to the right audience at the right time – when it’s needed most. Licensing Health Ink & Vitality’s web content provides flexible options to deliver your health and safety messages, while allowing you to realize a tremendous time and cost-savings by eliminating the need to create your own educational materials. Pick and choose from a la carte content to build your own health messages, or license ready-to-use web pages or health programs.
- Medical Library – Provides access to thousands of topics, including diseases, conditions, surgical procedures, diagnostics and drug information, as well as a library of original health articles
- Health Mirror Health Risk Assessment (HRA) – Provides a detailed assessment of a user’s current health status, identifying possible health risks and recommending how they can be addressed
- Personalized Resources – Individuals who register create their own health Web portal where they can manage their health and receive personalized information based on their health status and preferences
- Personal Prevention Planner – Users can create preventive health care schedules for the whole family that include screenings, check-ups and immunizations
- Health Management Resources – Users can set specific health goals, track their progress, and receive encouraging reminders and information as they work toward achieving them
- Behavior Change Modules – Provides tracking tools, assessments, information and e-mail reminders to help users achieve personal health goals; modules include Weight Management, Stress Management, Smoking Cessation and Blood Pressure
- Women’s Healthcare Advisor – Combines interactive tools with a wealth of information to help women make more informed decisions about their health care; content areas include Lifestyle Conditions, Reproductive Health, Breast Health, Heart Health and Bone Health
- The Wellness Library – Offers a searchable database consisting of more than 1,700 articles; updated monthly; on average, 50 to 60 articles are updated each month, 25 are added and 15 are subtracted.
- Well Advised Online – Contains hundreds of self-care topic presentations developed by Health Ink & Vitality in conjunction with the Park Nicollet Institute for Research and Education of Health System Minnesota; offers recommendations on when to treat a condition at home and when to seek a provider's help, as well as self-care and preventive care steps where appropriate; a unique Symptom Finder and logically organized index help users quickly find answers, advice and step-by-step instructions; topics include: self-care for common problems, emergencies and urgent care, living with chronic health problems, and working with your managed care plan, and contain a number of informative graphics, e.g. how to perform a Heimlich Maneuver
- Health Topic Packages – Includes hundreds of fully designed packages currently available, with 20 new packages created each month
- Health Tip of the Day – Provides a short article on a valuable health tip every day of the year, which means every day customers can expect to find something fresh on your site; past tips are archived on your site – we have a two-year file of health tips available and each year, we add 365 new tips and delete those that are two years old
- Nutrition Reference Library – Contains dozens of detailed articles on vitamins, minerals, herbs and other nutraceuticals, all written for the healthcare consumer; the Library is organized into six categories: Vitamins, Minerals, Herbs, Amino Acids, Hormones and Nutraceuticals
- Condition Centers – Includes condition specific tools and assessments, 2,500 pages of fully navigated, fully illustrated, consumer-focused health content covering a wide range of commonly diagnosed conditions and procedures; Harvard content available
- Health Information Calculators and Quizzes – Over 100 available
- HealthDay News Service – Delivers original news stories daily on topics users choose
- Customer Polling – Customized tool to track health opinions of consumers with immediate feedback; modifiable weekly
- Krames On-Demand HealthSheets – 1,500 of the most common health topics, covering the continuum of care in 31 specialty areas; available in English and Spanish; 6,000 illustrations; editable for personalization; printable in color or black and white; easy-to-learn/easy-to-use interface; ideal point-of-care solution
Provide a newsletter. Enhance a website. Educate patients. Design an Employee Wellness Program. Discover a variety of cost-effective ways you can reach your audience with Gold Standard and Health Ink & Vitality’s licensing opportunities.
To discuss your specific needs, and to request a complimentary evaluation, please call 1-800-375-0943 or 813-258-4747, or email cplicensing@goldstandard.com.
Other Clinical Pharmacology
Products:
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for consumer/patient websites 
